Wedding fairs can be amazing for your business if you know how to make the most of them. Whether you’ve always thought about doing one but haven’t pulled the trigger yet or you’ve done them and want to do better next time around, you’re going to get a LOT out of this podcast.
Today’s Guest: Keneshia Raymond
Keneshia (Kay) a Southern California native & A Bay Area transplant and the Founder of Enchanted . She is the Lady Boss and Editor in Chief of Blissful 2 Be Wedding Magazine, a wedding & event designer and the VP of Wed Biz for Wed Tech Summit .
As a designer she works with clients to design their wedding day, expo booths and conference’s. With a strong background in planning and design she works to collaborate and celebrate vendors across the bay area and Southern California. Kay works hard to educate herself and as a speaker she helps to educate vendors to help them grow.
In this episode we’ll cover:
- What to consider before signing up for a wedding fair.
- How to stand out at your next wedding fair.
- What your booth should include.
- Mistakes people make when designing their booth.
- Why you should treat your wedding fair booth like a styled shoot.
- How to provide an amazing experience that sets you apart from your competitors.
- What you should give attendees and what not to give them.
- How to capture information from your hot leads.
- Why giveaways at wedding fairs aren’t the best idea.
- How to follow up after the fair is over.
- Why you absolutely must do more than 1 follow up email.
- How to measure the return on your investment.
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Why Hosting A Giveaway Might Not Be A Good Idea WIth Jennifer Blaske
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