What’s The Point Of Advertising Your Wedding Business?

What’s The Point Of Advertising Your Wedding Business?

I know the feeling. You’re so excited to get clients into your wedding business and you think to yourself “I know, I’ll advertise! That way people will find out about me and will want to work with me.”   Stop right there.   I know...
What’s The Point Of Blogging?

What’s The Point Of Blogging?

You’ve probably heard that you should blog, but do you know why?   I get it, You’ve got a lot to do, so why add blogging to your never ending to do list? There are some VERY good reasons to not just blog but to prioritize it. 1. Google loves you for...
What’s The Point Of Email Marketing?

What’s The Point Of Email Marketing?

A lot of wedding professionals I talk to think they can’t use email marketing because they don’t get repeat clients. While you can use email marketing after you work with someone, the way I teach members of The Wedding Business Collective to use it is...
What’s The Point Of Your Website?

What’s The Point Of Your Website?

  Why does your website exist?   What is its job?   What role does it play in your overall business strategy?   If you’re thinking “So people can find me and book me”, think again.   That may be the end result, but there have...
What’s The Point Of Having An Ideal Client?

What’s The Point Of Having An Ideal Client?

I cannot stress this enough. Your ideal client is the foundation of your wedding business and unless you have a good foundation, you’re going to sink. But why? What’s the point? That is what this blog series is all about, after all! 1. Your ideal...
What’s The Point? A Wedding Business Strategy Series

What’s The Point? A Wedding Business Strategy Series

There is a big problem in the wedding industry. There are a lot of creative, talented, amazing wedding professionals like you killing it on the creative front but struggling with the business & marketing side of things. The reason for this is simpler than you...